"Warmth
UP has tested to be warmer than a 600 fill power Goose Down when tested for warmth based on equal volume. While no synthetic can equal the warmth to weight, compressibility and resiliency of down, UP makes up for it with sheer durability and water resistance.
Loft
In independent testing, UP has shown to have a loft equal to 625 Fill Power.
Durability
A synthetic insulation is only as good as its durability. Having been tested under harsh washing condition, UP is able to withstand 20+ repeated washings showing no discernible cold spots or clumping in baffles up to 3″ x 10″. With the warmth close to a 700 fill power down and able to be used in larger cold weather products, this new blowable insulation is one that finally transcends the small, lightweight jacket baffles common seen in comparable insulation."
That's the exact copy... just so it's in front of me/us.
I agree it reads poorly. The text is not immediately familiar enough that I could claim it was borrowed from the marketing literature of the producer though it reads a bit like there is a blend of copy from both Dutchware and the supplier.
That said; having some familiarity with the testing... I get the "equal volume" claim. I roughly translate that to simply mean that it had slightly higher insulating capacity than 600 FP when tested head to head based upon volume. Which makes sense as synthetic tends to have higher density (as opposed to higher fill power per ounce). So one liter of each does not mean equal weight or density despite equal volume. It just means that when placed in the same testing cylinder that UP measured a slightly higher thermal resistance than 600 fill power down.
As to the second claim... that's a simple fill power test where an ounce of UP was likely IDFL tested and achieved a 625 Fill Power rating.
Here is an example of a fill power test-
Remember... fill power has nothing to do with thermal resistance.
A hunk of closed cell foam could be cut to be equal volume to any number of fills but due to density could easily be many times higher R-value.
The standard blue foamy 3/8" pad is R 1.5 or so for example. Though good 3/8" (2.2lb density) foams can produce 1.65 or so.
.88R=1 CLO
You need 2 CLO to get to about 50* F or 1.76 R. And you'd need at least 1"-1.25" of down loft to hit that.
So about 7/16"" of foam= 5/8" of synthetic = 1" of down to hit the same 50* rating.
Which is a roundabout way of saying that density greatly affects thermal resistance; more so than volume or loft.
Which is a very roundabout way of saying that comparing down, synthetic, and any insulation is messy.
That's why the building industry goes by R-value. And uses different materials for different applications.
Foam board may be used to skin your walls to prevent thermal bridging through your framing. (foam)
Some loose blown fill may go in your attic where you have plenty of room for loft and don't want extra weight (down)
And you may want to use batts of mineral wool or fiberglass in your vertical stud cavities since they won't collapse and are economical (synthetic).
All these materials have wildly different properties and advantages in certain applications, with negatives in others. Volume is not the critical number, it's R-value.
You can read EN testing manuals, IDFL testing reports and articles, and do lots of research. You could even cross reference your outdoors knowledge with your building trades science.
What you will tend to find is that while we are good at testing certain properties of insulation, we are very bad at actually translating those properties into useful numbers.
Both IDFL and EN rating systems easily concede as much as +/- 5% margins of error, with some tests having much higher margins.
The long and short of it tends to be a very scientific 'we don't actually know'.
Everything stated in the copy text for UP could likely be backed up with a lab test...
Though if I was writing the copy I'd go with my informed but no BS or spin and simply say, "Treat UP as you would 600 fill power down when calculating the fill quantity and design parameters for your MYOG project."
That's it.
At the end of the day, I can say with some confidence that very few people know exactly how to design and rate an insulation product for use in the outdoors based upon laboratory data.
Those that do successfully design effective products use a combination of art, science, and most important of all; field testing.
If I were to build a product from UP today;
I would use 4" wide chambers with a maximum of 1.75" baffles. I would try to limit the chamber length to 60" or less... and would consider a horizontal baffle design for that reason.
I would calculate the loft at 2" and use 30% overfill with 600FP as the value.
Then I would use it and see what's UP.
I would watch for clumping, relofting in 30 minutes or less, compression damage, and even odor buildup.
I would see how it actually worked when filling, how well it distributed, and what happened to it during storage.
Most important of all; I would see if it hit the temp I designed it for and if it held that temp over a multi day trip.
If that all checked out I'd apply my standard 100 nights of use testing to see how it holds it's value for a customer.
Once I knew more... I could evaluate what, where and how this product could be used if it is used at all.
Being a loose fill product the most obvious application would be for a sewn through quilt for summer use similar to the MYOG costco down throw projects.
As the marketing speak implies... apparel is an obvious choice for this material.
I am one of the few in the world who builds Primaloft Gold sleeping quilts, though it is the premier synthetic in apparel use. The insulation is better than down for certain applications. In particular for summer quilts in most US climates. In the field (not the lab) it is in many ways superior to down with little or no compromise when done right. Though the cost is high to produce and the down market has crashed, making a premium synthetic less attractive to bring to market.
That took several years to figure out.
There is a need to come up with a synthetic set that is competitive with down in the three season range.
For some that need is already satisfied by Climbashield Apex products. While they do offer good value, in my opinion they are not superior or equal to down in any realistic way.
Once down prices go back up (assuming they do) then Apex will continue to offer an attractive budget option, which is where synthetic normally slots in.
Is UP the product I'm looking for? Hard to say.
I don't care about cost, I care about what works. Though eventually cost effects what can be expanded from 'the best' to 'the best you can actually produce to sell'
Down has limitations too, and in some applications it is a poor choice. However at today's low prices and low shell weights completed down products are advancing too.
Down remains a poor choice in low loft applications... so UP could have an advantage there, but likely not enough of one to replace Primaloft Gold or Apex...
But once you start talking 30* or lower products... then baffle construction and loose fill begins to jump ahead again.
At a retail cost of $37.50 per pound vs $80 per pound for 650 fill down... that is still a significant savings for the budget minded builder.
Also a good way to try 'down baffles' without spending a ton of money for the MYOG person looking to advance their skillset or practice a build.
As it sits...
You want a 45* quiltset- Buy the 3.6 Apex and be done with it. No sense sewing baffles and filling them at that price.
You want a 20/30 combo- UP is a cheap way to do it... and likely a better finished product than stacking apex to the sky.
I know enough about synthetic to say that this is potentially promising insulation.
But we're likely a year out until we get enough folks using it for a full season before we can have any serious discussion about it.
On the non performance side... take your average 2.5 yard top quilt at 2" loft-
2.5*1296= 3240*2"= 6480 CUIN
6480/600= 10.8 x 130%= 14.04 ounces. Or call it 5 bags at $7 each and that's $35 worth of fill.
Sew that puppy up out of cheap as dirt Ion... Buy 6 yards at $4.50 each and you're at $27 bucks.
14.4 ounces of fill- 6.6 ounces of shell brings you to 21 ounces and $62 plus a few notions (cord locks, tabs, snaps, cordage) and call it $70 finished.
Not a bad gamble for a conservatively rated 35* top quilt. Hell if it turns out to only pull 40* and holds up okay that's a good deal for a beater quilt.
As mentioned... great way for an aspiring DIY person to take on a baffled quilt for the first time.
You'd need at least $27 worth of Apex do do close to that.
Sure beats the hell out of 24 hours of seam ripping $40+ bucks worth of costco quilts up to get one halfway decent piece of 700 fp down gear with 10,000 pinholes in it.
So either way... even if you don't focus on the cutting edge of synthetic technology... Dutch is still offering a good value to his customers.
Unless Dutch bought an industrial shredder and tossed in rolls of Apex to make this crap... it's likely produced by someone who has a decent idea what they are doing and it seems highly unlikely it will be absolute junk.
Only time will tell if it's a great value... and if this stuff can compete with down on a spec basis rather than simply a budget basis.
Overall... do I see a bit of marketing spin... sure. Do I detect any serious ********ting... no.
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