Ever found the perfect fabric, only to realize the color you want is out of stock or worse yet, non-existent? Yeah, us too. So we figured what the heck.... we'll do something about it.
Today we're very proud to introduce Omnicolor - the world's first print on-demand solid color fabric capability. Put simply, Omnicolor gives you instant access to all the solid colors you've ever wanted and never had.
To be specific, 1341 of them. All printed just for you at the click of a button...
Now you might be wondering what you can do with all those colors. Well, we thought of that and came up with a few ideas to get you started:
- Order perfectly matched fabric colors to an existing physical sample or product. Example - You love the color of your Patagonia jacket, but no one carries fabric in that color. Enter Omnicolor. Now you can order hammock, quilt, tarp, pack, etc fabric in that exact color that you already love.
- Stand out from the crowd with your unique color selection. Example - Dark Olive is cool, but gosh darn everybody and their brother has that color. Enter Omnicolor. Choose a unique Pantone code from 1341 color options for your new hammock. Track how many hangs you attend before seeing that same color hammock
- Create perfectly matched projects or products in a single fabric OR between multiple fabrics. Example 1 - Perfectly matched tarp, hammock, and quilt fabric. Example 2 - Perfectly matched pack, mesh, and webbing materials for your backpack DIY build.
I'll be straight up honest with you guys/gals. This is without a doubt one of the coolest things we've ever worked on at RBTR and we're beyond excited to bring it to the community . We've actually had this idea since we started OutdoorINK over two years ago, but it's taken until now to get it all the pieces in place to do it right.
If you need a visual, here's a quick demo of us turning PANTONE 7716 C into a Zipper Pouch:
Now to perhaps the best part - PRICING. We thought long and hard about this and at the end of the day, we simply decided that this is one of those game changers that's just too cool to not make it available to as many people as we possibly can.
So with that being said, we're making the pricing per yd for all Omnicolor fabrics (and kits to come...) very, very reasonable. In fact, during our launch, you can get many of the Omnicolor solid fabrics for the exact same price as our stock fabric. Example - $5.95 /yd for Omnicolor Silpoly
Once the launch is over, the price will go up, but I promise all of those prices will again be very reasonable for what you're getting in return.
So hop on over to the site and check things out! We'll be making a lot of follow-on announcements very soon for Omnicolor as well. This is just the little bitty tip of the iceberg I promise....
Click here to Enter Omnicolor
As always, thanks so much for your support of what we do!!!
- Kyle
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